Author Details

Yang, Yang

  • Vol 7, No 2 (2016) - Articles
    The Effect of Internet Word-of-mouth on Experience Product Sales --- An Empirical Study Based on Film Online Reviews
    Abstract  PDF
  • Vol 10, No 6 (2019) - Articles
    Effects of Online Bookstores’ Perceived Quality on Consumer Loyalty: Consumer Satisfaction as a Mediator (Note 1)
    Abstract  PDF