Vol 6, No 1 (2015)

Table of Contents

Articles

The Importance of Compensation and Benefits on University Students’ Perceptions of Organizations as Potential Employers
Howard Adler, Richard Ghiselli
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p1
Effects of International Diversification and Firm Resources on Firm Performance Risk
Nejat Capar, Ravi Chinta, Fiona Sussan
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p10
Are We After the Same Thing? Differences among Different MMORPGs Players
Yu-Ling Lin, Hong-Wen Lin, Ya-Cing Jhan
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p21
Brand Positioning Map: A Strategy Tool for Trademark Design
Rain Chen, Ming-Hong Wang
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p36
The Effects of Legal Measures to Empower Supervisory Directors: Evidence from a Financial Distress Perspective
Bernard P.A. Santen, Auke de Bos
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p45
The Virtues of the Vice of Cooperation between Rival Firms: A Simulation Model to Evaluate the Performance of Coopetition Strategy in the Grain Merchant Industry
Mourad Hannachi, François-Christophe Coléno
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p62
Double Whammy or Double Advantage: “Foreignness” and “Newness” as Determinants of Success in International Business
Ravi Chinta, Mee-Shew Cheung, Nejat Capar
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p76
Process Chain Network (PCN) and Business Process Modeling Notation (BPMN): A Comparison of Concepts
Yahya Kazemzadeh, Simon K. Milton, Lester W. Johnson
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p88