Vol 7, No 2 (2016)

Table of Contents

Articles

Pricing and Promotional Decisions of a Drug Manufacturer with the Presence of a Price-Volume Agreement
Hui Zhang, Deanna Di Gregorio
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p1
Can Stock Index Future Really Stabilize Stock Market? The Evidence from Chinese Stock Market
Chunli Zhang, Lixiong Yang
PDF
p16
The Impacts of Servant Leadership and Organizational Politics on Burnout: A Research among Mid-Level Managers
Nihat Kaya, Samet Aydin, Gulumser Ongun
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p26
Individual Differences in Feedback Seeking: Counterintuitive Results Concerning Tolerance of Ambiguity
Gary Stark
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p33
Brand – Character Association and Attitude toward Brands in Movie Placements
Raghu Kurthakoti, Siva K. Balasubramanian, Suzanne Altobello
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p43
The Impact of Corporate Governance on the Quality of Marketing Audit in Jordanian Industrial Public Shareholding Companies
Tareq Hashem, Abdulrahman Hashem, Firas Hashem, Fadi Ayoub
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p60
The Effect of Internet Word-of-mouth on Experience Product Sales --- An Empirical Study Based on Film Online Reviews
Feixiang Zhang, Yang Yang
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p72
An Analysis of the Factors That Influence Elders’ Choice of Location and Housing
Hulya Oztop, Sevinc Sanli Akkurt
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p79
Does Servant Leadership Inspire Personnel’s Innovation Performance: Performance Control as a Moderator
Ying Sun
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p86